Competitive analysis

Comparison between your chosen family business and the competition. Look for information in relation to major competitors. Include a competitive analysis showing the THREE main industry competitors for the family you have chosen. Identify the THREE according to sales revenues or some other quantifiable measure.

Competitive analysis

Show the ranking and rationale in a table in your report and on the slide(s) (also include your FB in the Table). If the family business is in several industries, for the purposes of this project, choose the most dominant industry to compare the main players.